The Service Design Network (SDN), founded in 2004, is the leading non-profit institution for expertise in service design and a driver of global growth, development and innovation within the practice. Through national and international events, online and print publications and coordination with academic institutions, our member-based network connects multiple roles within agencies, business, and government to strengthen the impact of service design within the public and private sectors. Ours is a global, open-minded network, focused on knowledge-sharing, collaboration and exchange.
SDN Global Café - Join us on November 26!
In case you missed the Service Design Global Conference 2024, you can purchase Replay access to all recordings and view them at your leisure until October 4, 2025.
We have winners in the house! Congratulations on your well-deserved success to all Service Design Award 2024 winners and finalists!
Here’s what’s coming up at the SDN Academy this autumn and winter! Unlock the power of AI to create innovative services, dive into service design leadership, gain a broader perspective on strategic design, master service design implementation, or elevate your journey management skills. We've got you covered!
A comprehensive course that prepares you to lead effective group sessions in creative processes by teaching them essential facilitation skills. This course, designed for designers and professionals, combines theory, practical exercises, and feedback to improve facilitation techniques and soft skills.
Learn how to bring journey mapping from a simple workshop tool to an interconnected information system in organizations in this new SDN Academy course with SDN Acc. Master Marc Stickdorn.
Touchpoint is the first and only journal dedicated to the practice of service design. Published by practitioners for practitioners, Touchpoint is essential reading for both newcomers and seasoned experts alike.
Looking to connect with your local peers? SDN chapters are vibrant communities where service designers can connect, create and exchange knowledge on a regional level. Join one of the existing chapters or build a new one in your country or area.
Make your mark! Create your profile and establish yourself within the SDN community! With your profile on our website, you will be visible to a global community of service design newcomers and experts; potential clients, peers and partners.
Learn more from and about the individuals and organisations that make up the SDN network. Interviews with members of the community can be found here as well as insights from many more concerning the latest news, trends, tools and techniques shaking up the industry.
We want to hear from you too! Join the conversation by sharing your thought pieces today.
Did you know that as an SDN member, you can promote your job offerings on our website for free? Here is a quick guide on how to do it! Not a member yet? Of course, you can also advertise your job offerings on our website!
SDN Young Talent Board is seeking young-at-heart Service Design Enthusiasts to join the organising team for SDN Next Gen Conference 2025, and other community initiatives: Join us now!
Want to take part in the most important event the service design community attends all year? We need you! The Service Design Network is at the height of activity in preparation for the Service Design Global Conference 2024 (SDGC24) taking place in Helsinki, Finland from October 2-4, 2024. An absolute “must attend” for anyone passionate about the advancement of the practice of service design, we are actively in search of committed volunteers who want to support us bring this high-profile event to life!
With more than 7,000 stores in 11 different countries, ALDI SOUTH is one of the world’s largest food retailers. It is our mission to supply our customers with high-quality food at the best possible prices. In doing so, we follow our own unique concept of consistency, simplicity and responsibility. ALDI SOUTH IT ensures that everything runs smoothly, from the IT infrastructure to the software used, at both national and international level. Within the scope of transnational projects, our experts develop IT solutions for worldwide deployment at ALDI SOUTH.
The fashion industry's dark side: Clothing donations pollute landfills and harm developing countries. "What Can I do!?" offers a sustainable solution by fostering community and empowering consumers.
Service Designer Nimisha Priya
Service Provider
Industry Retail
East London Cares are an amazing organisation who do work to combat loneliness, through running social clubs and fostering friendships. But they have capacity which isn’t being taken advantage of; they’re looking to adapt their service in order to attract more people, encourage sustainable engagement, and foster more social connections.
Service Designer Savannah Fishel
Service Provider UK
Industry Healthcare
Design a strategy to ease the fears and doubts parents had while experiencing this new educational model.
Service Designer Susana Olarte, Sara Castro, Lina Jiménez, Valentina Randazzo, Natalia Rodriguez, Daniel Pinilla, Maria Paula Guarnizo, Karen Blanco, Eduardo Cáceres, Johana Soto, Francisco Orjuela, Santiago Monroy, Jefferson Delgado, Faviana Huarachi.
Service Provider Háptica
Industry Education
Imagine you are on holiday with your loved ones and all of a sudden an accident happens. You are in need of medical help in a foreign country, a highly stressful and emotional situation in an unfamiliar environment. So what do you do?
Service Designer Erik van Zoelen, Noortje Hartman, Eddo Siep, Angelo Verbeek, Hidde Burgmans
Service Provider Koos Service Design
Industry Healthcare
