Promoting the car is expensive, and engaging potential customers is ineffective. The team already possessed AI technology capable of interacting with people in a personalized way. How might we use an AI-empowered car to reinvent the sales experience?

Increase the penetration of Philips’ most effective home IPL device (Lumea) and help users follow and stick to the IPL treatment to achieve promised results.

BSI and their customers' data was at risk of being breached via phishing attacks. Current legacy systems could not efficiently support BSI call agents inputting the correct information, cross-checking data and cross check historic data in an efficient way.

How might we give visibility to young carers’ needs in the Finnish public healthcare and education system?

Capital One regularly receives accolades for being a great place to work. They are constantly one-upping themselves in regard to creating a safe and nurturing workplace–so how do they do it? They never allow stagnation to take hold of their approach. They try new things.

In 2014 Kone targeted ambitious growth of the maintenance offer. To do this Kone needed to differentiate their offer in the market and rethink their sales approach in order to grow their business.

How might Kukunori advance wellbeing and mental health in particular in Finland? What should be the strategic choices? How might we do the thinking in a creative and truly participative, experimental way, making sure that everyone gets to be seen and heard in the process?

In order to stay at the vanguard of the hotel and restaurant market, SOK Mara wanted to introduce the design thinking approach to their service development unit and explore possibilities of making service design the dominant paradigm in their operations.

In this age of accelerating climate change and a fast growing global population how might policy makers and sustainability experts encourage awareness and behavior change in people to eat more sustainable food.

In order to stay at the cutting edge of style and sportswear, Adidas needed to refine and develop the service they provide.

The Federal Association of Personnel Managers together with hkp/// group launched an initiative to introduce design thinking into HR departments throughout Germany, independent of the company size or industry.

As one of the larger energy providers in Europe, E.ON is driven by more than 40,000 employees. The challenge was to create an onboarding process that worked with those differences to create the E.ON experience that suits them all.

University of Bologna’s Master in Advanced Service Design in collaboration with ART-ER worked to build a vibrant innovation region that is contingent on attracting and retaining international students and researchers long-term in the territory.

Digital transformation is pushing broadcasters and media companies to review their currently processes to reevaluate and rethink its place, all in order to reinvent their services to an upcoming new future.

Compensation Funds are private non-profit organizations of the Chilean Social Security System, providing social benefits and products that favour the welfare and individual development of their affiliates/pensioners/families. Challenge: Improve the affiliate experience.

The aim of the master thesis was to put service design methodology into practice with respect to postnatal care and the developing country of Nepal, which stands as one of the countries with the highest maternal and neonatal mortality rates in the world.